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This will be an excellent addition to my students' reading in International Business

Dr Michael Taylor

The book has covered enough information on Internationalisation, International Business, strategy, operations and strategic alliances. Some of the cases discussed were really useful for the readers.

Mr Essa Ummar Sheriff

Very useful for students to apply theory to real life business world.

Mrs Stacey Marie Salt

Very useful for students to apply theory to real life business world.

Mrs Stacey Marie Salt

The book has covered enough information on Internationalisation, International Business, strategy, operations and strategic alliances. Some of the cases discussed were really useful for the readers.

Mr Essa Ummar Sheriff

This will be an excellent addition to my students' reading in International Business

Dr Michael Taylor

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Create a flyer for "International Business"