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A practical book easy to read offering many activities to complement and enhance a lesson. A good book for undergraduates levels.
A good introductory text for undergraduate business students.
The book is a useful as a background reading on international business. Recommended for undergraduate students taking international business subjects.
Students like it
The book is very comprehensive and a good read. Only downside is that it could be more succinct in some parts, so aggregating information a bit stronger.
I think it was a fairly good book, but not really what I was looking for. I have thus passed it on to one of my former doctoral candidates who is now developing a course where it might fit.
A very comprehensive textbook with recent data related to new challenges such as international digital marketing. I highly recommend this book for any students in their final year of BA programme in international business or at MA level.
a good introduction level primer that will help students untangle some of the myths and misunderstandings about working across boundaries
Excellent coverage of international business topics. Very easy read.
Colleagues pushed for staying with Hill. I could go on my own, but decided to fit in, given assessment issues. I am hoping that our next round of reviews will get us moving.
I love this book, but need a new edition for the 200 level International Business class that I team teach.
A concise Overview of an interesting Issue
A practical Overview
I have not received this book for evalution
I have not received this book for evaluation
This book is very detailed and has up to date data... But little intense for undergraduate students. That's why I will use this book as supplementary for undergrad International Business Management Class.
The text offers a good theoretical framework for understanding global business but lacks a sufficiently dynamic discussion on market changes and such to take students (with short attention spans) beyond theory.
Any leader worth his or her salt today must be confident in a global marketplace. I had the privilege to work closely with Amit Menipaz for several years - he's a true world-class expert on both the theory and practice of global management
Josh Silvermanformer CEO of Skype and Shopping.com
Comprehensive perspective on the subject with suitable cases. Parts could be updated as the text is aging in a rapidly changing business environment.
