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Great introductory detailing the rationale and practical applications of survey research. Great for both undergraduate and postgraduate students looking to adopt a survey element to research projects/dissertations.
This book helps understand the reader everything about survey research in a practical way. I recommend this to all my project students doing surveys.
The book proves that it is possible for beginners to understand the rationale and the procedures for undertaking surveys their studies in a context of confusion faced by students who are using books written for want of money and promotion by gate crashers in our higher education sector
Excellent resource especially when used in conjunction with complete syllabus
This is an excellent book on Survey Research. The author explains both theoretical and practical issues related to social surveys and provides examples. In addition some key statistical concepts have been explored in an accessible fashion.